Thoughtful, Reliable, Helpful

Creating the most comfortable home-away-from-home experience isn’t easy, especially since hotel users come with a bewildering variety of requests and requirements. Ensuring each person has the information they need, when they need it, can often be a challenge; all the more so over sprawling resort properties or spread-out hotel and hostel spaces.

Enter Nudge Display, your perfect hospitality partner. With this friendly little digital messaging platform, your guests will find it easier than ever to keep track of amenities and offers available to them or even to check the day’s weather and headlines. Administration can mark occupancy or services required without ever leaving their office. Trendy yet hard-working, Nudge is the perfect addition to keep your hotels, resorts and service apartments functioning smoothly and seamlessly.

Heuristics for Hospitality

Heuristics are mental shortcuts consumers use to simplify decision-making. Someone might choose a hotel purely because their family has always stayed there, or only because rooms were on a rare discount. Somebody else might avoid a property because of a prior poor experience somewhere similar. Understanding these cognitive biases and intuitive rules of thumb can help a hotelier design effective nudges.

Social proof, for example, suggests that people tend to follow the actions of others in uncertain situations. By showcasing social norms or highlighting the popularity of a particular choice, designers can nudge individuals to make similar decisions. Scarcity is another powerful heuristic that exploits individuals' fear of missing out, encouraging prompt action, while Anchoring utilizes a person’s tendency to rely heavily on initial information when making decisions. By strategically setting reference points, designers can influence subsequent choices.

< Offices

Hospitality

Airports >

Nudge Display can leverage your vast knowledge of your clients to benefit every aspect of your hospitality business: from encouraging guests to make better food and beverage choices, optimizing use of resort facilities and minimizing wastage of resources such as energy and water, to back-end administration tasks, marketing and sales. Your only limit is your imagination.